In Q1 2015, iOS downloads in China overtook those in the United States according to the latest report from industry-tracking firm App Annie. This surge may have been partially caused by the recent launch of the iPhone 6 and 6 Plus. While both the United States and China are two of Apple’s strongest markets, demand for smartphones with larger screens seems to be particularly high in Asia.
“In Q4 2014, shipments of smartphones with screen sizes between 5 and 7 inches constituted roughly 60% of total smartphone shipments in China as compared to roughly 40% Worldwide and in the United States”, reads App Annie report. “Thanks to this, the iPhone’s share of the smartphone installed base crossed 7% in 2014 (Source: IDC, Smartphone Tracker, April 2015).”
China was #3 in iOS revenue with a strong growth, and the United States continued to lead in this metric.